Images that sync clean, every single time

Media is the quiet failure point of most WooCommerce multistore setups: images get re-uploaded on every sync, media libraries balloon, and page load times creep up store by store. Left unmanaged over months of catalog updates, a single product photo can end up duplicated a dozen times across a network.

Stillpoint downloads the featured image, the full gallery and every variation image into each store's own media library — and remembers what's already there. Because media is deduplicated by source, re-syncing a product after a price or text change never creates a second, third or fourth copy of the same file, keeping your media library as tidy on store three as it is on store one.

Key benefits

Full gallery synced, not just the featured image

Every image in a product's gallery syncs, so the shopping experience matches across every store.

Deduplication by source

Stillpoint tracks which images have already been synced to a store and skips re-uploading unchanged files.

Native media library storage

Images live in each store's own WordPress media library, so themes, CDNs and image optimisers work exactly as expected.

Variation images included

Images tied to specific variations sync alongside the variation data, not just the parent product.

Faster, lighter re-syncs

Because unchanged media is skipped, later updates to the same product sync faster and use less bandwidth.

No manual media cleanup

You never need to audit a store's media library for duplicate uploads created by repeated syncing.

How it works

  1. 1

    Upload once, on your hub

    Add product photography and gallery images as you normally would.

  2. 2

    Target your stores

    Choose which stores should carry the product and its images.

  3. 3

    Media transfer

    Stillpoint downloads and re-uploads each image into the target store's media library over the signed API.

  4. 4

    Duplicate check

    Before uploading, Stillpoint checks for a matching file already synced and skips it if found.

  5. 5

    Attachment

    The correct images are attached as featured image, gallery and variation images on the target product.

In practice

Real-world examples

A footwear retailer photographs a new boot from six angles for the UK store's gallery. When the product syncs to the AU and DE stores, all six images transfer into each store's own media library, so shoppers in every market see the identical gallery rather than a cropped or partial set.

The team updates the product description and stock count on a bestselling sandal but doesn't touch any photography. On the next sync, Stillpoint checks the AU and DE stores, finds the existing images already match by source, and skips re-uploading them entirely — only the text and stock fields transfer.

A colourway is discontinued and its variation image is replaced with a clearance banner overlay ahead of a warehouse clearance sale. The new image syncs to all three stores on the next update, replacing the old reference on each without leaving the previous file behind as clutter in any store's media library.

Who it's for

Relevant for multi-store merchants who rely on consistent product photography across storefronts, and for agencies managing media-heavy catalogs where storage and load time matter across several client sites.

Frequently asked questions

Ready to put images & media sync to work?

See pricing and pick the plan that matches how many stores you run.